- Whether we like it or not the long, cold, dark nights of January are with us but for many, including Real People, this month provides the opportunity to reflect over the past year and focus on how to meet your goals and make 2015 even better!
- Karen identified our top five watch areas for 2015 and in this blog I will discuss how your organisation can utilise LinkedIn as part of your recruitment strategy this year, which will allow you to be competitive without breaking the bank.
Many organisations still use the traditional advertising job boards when recruiting and there is no problem with that but could you be missing out on a whole load of talented individuals that could be just who you need in your organisation?
So here are our top tips of using LinkedIn as a recruitment tool:
- LinkedIn is quickly becoming the choice for professionals to look for jobs so set up your company LinkedIn profile. This can include information about your organisation and could include links to others social media sites. The main tip is to keep your page updated!
- Screen candidates; LinkedIn can help to provide a fuller picture of a candidate's capability and experience. You can view a candidate's endorsements, education, work experience and interests.
- Advertise; employers can formally post jobs on LinkedIn to recruit candidates for a fee, or informally post them within groups and via status updates for FREE!
- Search; employers can search for employees through connections you have made. You can look for potential employees by past or current employer with the skills and experience you seek for the role. You can also search for employees based on references from recommenders you trust.
Things to remember when using LinkedIn:
80% of users are passive candidates and although not actively looking for a new job would be open to discussing the right opportunity so get your vacancies out there make it clear why your organisation is a great place to work.
Don’t use LinkedIn to bypass other parts of the recruitment and selection process such as pre-employment checks. Test applicants for suitability of the post and collect references as you otherwise would.